Freestak Pulse is your way of keeping up-to-date on what it means to be an influencer. Our mission is simple; we want to change the way that brands and influencers find one another and work together.
One of the most exciting aspects of working with influencers in running, cycling, triathlon and the outdoors, is the diversity amongst this growing community.
- Influencers create content and share their thoughts on every platform available;
- They have different areas of interest within their chosen sports;
- Some focus on video whilst others are all about the written word;
- Some are seasoned experts whilst other are beginners charting their personal journeys.
Whilst diversity is a great quality, there is also data to be gathered and interpreted about influence as a whole. That is why we have created the Freestak PULSE report.
As brands become more and more interested in working with content creators and influencers, it is important for both sides to understand as much about how they can and should work together as possible. We want to give influencers the tools to grow their audiences and improve the way they communicate. We also believe it is important for those people creating and sharing content to understand what it is that brands are looking for. We continue to produce reports that inform brands about the influencer world. We help brands understand the best way to find the right influencers and how to work with them in a way that both parties get the most out of their collaboration. Freestak PULSE will also allow us to measure the changes that are taking place in running, cycling, triathlon, outdoors and adventure. By creating regular reports based on surveys, we can track developments and spot trends, bringing them to the community we work with. The method for this report is really simple; If you are already a member of the Freestak Platform you will be included in the data collection for the next survey. If you are not on the Platform, you can apply to join by clicking here. Another questionnaire was sent to dozens of brand marketers responsible for influencer collaborations. We collated and interpreted all of the data we collected. The result are reports that you can access for free to help you understand the influencer world. The reason that we have set up the Freestak PULSE reports is to provide influencers and brands with a tool to understand the current state of the influencer ecosystem. In the report you can see some of the ways influence and content creation is changing over time. In the current Freestak PULSE report you can see; We believe that by giving influencers (and brands) an insight into how each other views content creation, social media, collaborations and the opportunities available, they will be able to do more together and create even more great content and experiences.Why we created the Freestak PULSE report
How we created the Freestak PULSE report
What you can get from reading the Freestak PULSE reports
To get a copy of the report, simply follow this link and join our mailing list to receive it straight away.
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